Meet Sarah MacKenzie

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Sarah MacKenzie

At McBru, we’re lucky enough to be surrounded by crazy smart and fun people. One of our newest McBruvians, Sarah, definitely fits that bill. I recently had the pleasure of talking with Sarah about what she loves about McBru and the great city we’re located in.

Q: How long have you been with McBru?
Sarah: I have been working at McBru since June 2014.

What do you like about working here?
I really like the people. Everyone is encouraging, supportive and always there to help you learn more and develop the best work that you can as a team. Everyone is always helping you push yourself to be better. People make sure that you’re equipped to handle what comes your way and reach your own personal goals. Also, there are always opportunities to learn more and do different things than you’re used to. Lastly, I love how the atmosphere is laid-back, yet everyone is very driven at the same time.

What do you find most rewarding about this environment and the work that is involved?
It is rewarding to work closely with a client and help them achieve goals. Watching a program progress and knowing you took part in it as a team is really satisfying.

What do you find most challenging about agency work and how do you overcome those challenges?
Keeping track of everything you have to do can be a challenge. It is important to stay organized, keep on top of to-do lists, and think about the timeliness of each project. You also can’t be afraid to ask for help ahead of time because it is better to speak up about it. Team members are always willing to help out.

What are some of your favorite things to do in Portland?
Hmmm. I love going to Saturday Market and spending time in the beautiful outdoors. I also like checking out the Portland music scene because there are always really great bands performing in Portland. I just like taking advantage of all the quirky things Portland has to offer. Oh, and I love the beer.

Favorite lunchtime spot?
Elephants Delicatessen of course — because it’s convenient and tasty.

Favorite thing to do after a long workday?

Go ducks! Tell us about your time at the University of Oregon.
I really enjoyed being in Eugene. Senior year I interned in the UO Office of Public Affairs Communications. There, I proposed my own story ideas and conducted a lot of interviews. I was writing about 10 stories a week. I was also a PR intern at the School of Law Communications office, which focused on writing as well. The overall experience at UO was awesome – everyone is so friendly, the school spirit is contagious, and the School of Journalism and Communication definitely set me up for success in the real world.

What made you want to get into marketing and PR?
I have always been interested in communication. I was an avid reader and writer growing up. Building a relationship with an audience appealed to me as well.

What led you to Tech B2B?
The tech industry is constantly evolving and growing. I saw it as an intriguing place to be. I thought it would be interesting to be on the marketing side of it, instead of just the consumer side.


Stay tuned to the McBru blog for more on Sarah and other fabulous McBruvians!

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