Here's a smattering of our favorite, decidedly deep tech, work.

Polyserve/HP Advertising

Objective: To raise awareness of our client's Windows software for data centers among a Windows-partial audience that knows it needs to implement a software product but has only found satisfactory options for a Linux environment.

Solution: McBru created a print advertisement that relieved Windows-partial data center staff that our client's product would give them optimal results without making them abandon the Windows environment.