Year after year, McBru elevates tech B2B marketing, BRANDING, Practices, goals and results.

After more than 20 years of exclusively practicing tech B2B communications, McBru has an uncanny understanding of technologists and the markets where they play. From our early B2B branding work to the latest social media for B2B audiences, we know how to inform, educate and persuasively communicate with the toughest buyers — engineers and scientists, investors and business leaders, bloggers and journalists.

Our canny strategists, marketers and creatives love marketing tech B2B companies. We consume the latest B2B marketing trends, techniques, tools and social media to bring you differentiated programs for your business. In many ways, McBru is no different than its clients. We invest in innovation, and we value the savviest talent. That’s how we win – together.

Kerry McClenahan

Founder and CEO. Uber strategist, tech B2B marketing expert and potent mixologist.

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David Smith

Creative Director. Idea machine, crafter of concepts and brewer of adequate Belgian beers.

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Jess Lange

Client Strategist. More pithy and insightful comments about Jess and so on.

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Bill McRae

Senior Writer. More pithy and insightful comments about Bill.

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Elizabeth Schulte

Account Manager. More pithy and insightful comments about Liz.

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Marika McClenahan

Project Manager. More pithy and insightful comments about Marika.

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McBru Partners

The core McBru team works closely with its partner companies to execute a wide range of programs across media, digital, content and events.

Web strategy and design

Web strategy and design

Corporate, non profit, and private events

Corporate, non profit, and private events

Creative strategy, art direction, design

Creative strategy, art direction, design

We love looking at the Fremont Bridge, above, not just because it is right outside our office windows on the Willamette River. The Fremont Bridge has the longest main span of any bridge in Oregon and is the second longest tied-arch bridge in the world (after Caiyuanba Bridge across the Yangtze River, China).

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